Privacy Policy for Flowers Golders Green Customers

Name: FLORIST CHOICE £70
Brand: Flowers Golders Green
Price: 70.00 GBP
Availability: InStock

Introduction

This Privacy Policy explains how Flowers Golders Green collects, uses, stores, and processes your personal information in accordance with the General Data Protection Regulation (GDPR). If you place an order with Flowers Golders Green from Golders Green and the surrounding districts, this policy applies to you. We are committed to protecting your privacy and upholding your rights as a customer and a data subject.

Personal Data We Collect

We collect personal data that is necessary to process your orders, fulfil our contractual obligations, and provide you with our services. Depending on the nature of your interaction with Flowers Golders Green, the data we may process includes:

Identity Data: Your full name and, if you are ordering for someone else, their name as recipient.
Contact Data: Delivery address, telephone number, and, if provided, postal code and any special delivery instructions.
Order Details: Details of the products you order, order history, and associated payment status.
Payment Data: Information required to process your payment (processed securely via approved third-party payment processors – see below).
Communication Data: Order confirmation messages, delivery updates, and records of any queries or complaints you submit to us.

We do not actively collect sensitive personal data (e.g., relating to health, ethnicity, or religious beliefs) and ask that you do not include such data in your communications with us.

Lawful Basis for Data Processing

Under the GDPR, we are required to have a lawful basis for processing your personal data. Our main lawful bases are as follows:

Contractual Necessity: The majority of data processing activities are necessary to fulfil our contract with you – for instance, to deliver your flowers and other purchased items, confirm your order, and keep you updated about its status.
Legal Obligation: We may process your data as required to comply with applicable laws or regulations, such as those relating to accounting and tax.
Legitimate Interests: We may process your data to improve our services, understand our customers around Golders Green and nearby districts, and respond to your inquiries or feedback. Where legitimate interests apply, we always assess that processing does not override your rights and freedoms.
Consent: For certain activities, such as sending optional marketing communications, we will request your explicit consent in advance. You retain the right to withdraw such consent at any time.

How We Use Your Personal Data

Your personal information is used to facilitate the following activities:

Processing, confirming, and delivering your flower orders
Communicating order confirmations, updates, and relevant customer service information to you
Handling queries, feedback, returns, and complaints
Complying with legal and regulatory obligations
Improving our products and tailoring customer service in Golders Green and surrounding areas

We will not use your personal information for unrelated or incompatible purposes without informing you and, if necessary, obtaining your consent.

Data Sharing and Third-Party Processors

To deliver our services effectively, we may share and entrust some of your data to third-party processors. These processors are required to uphold GDPR obligations and are not permitted to use your data for their own purposes. Examples include:

Payment Providers: Secure third-party services that process customer payments on our behalf (e.g., card payments, online payment platforms). Your payment information is not stored by Flowers Golders Green.
Delivery Partners: Couriers or delivery companies engaged to deliver your orders within Golders Green and the surrounding districts. They are provided only with necessary contact and address details required for delivery.
IT Service Providers: Third-party providers who maintain our order management systems, website, or data storage, solely for service provision and security enhancement.
Professional Advisors or Law Enforcement: Where we are obliged by law, we may share data with auditors, regulators, or authorities.

All our processors are carefully vetted and contractually required to protect your data in line with legal standards.

Data Retention

Flowers Golders Green retains your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy and meet our legal, accounting, or reporting obligations. Typically:

Order and transaction data is retained for up to 7 years from the date of your order to comply with tax and accounting requirements.
General correspondence and customer service queries are retained for up to 2 years following resolution.
Marketing consent records are retained until you withdraw consent or for 2 years, whichever is shorter.

At the end of retention periods, your data will be securely deleted or anonymised unless a longer retention period is required or permitted by law.

Your Rights Under GDPR

As a data subject, you are entitled to a range of rights regarding your personal information, including:

Right of access: Request a copy of the personal data we hold about you.
Right to rectification: Request corrections to any inaccurate or incomplete information.
Right to erasure: Request deletion of your personal data where there is no longer a lawful basis for its use (also known as the ‘right to be forgotten’).
Right to restrict processing: Ask us to suspend processing in certain circumstances.
Right to object: Object to certain uses of your data (such as direct marketing).
Right to data portability: Receive your data in a machine-readable format and transmit it to another controller.
Right not to be subject to automated decision-making: We do not use automated decision-making or profiling regarding your personal information.
Right to withdraw consent: Where processing is based on consent, you may withdraw it at any time.

If you wish to exercise any of these rights, please contact us using our published communication channels. You also have the right to lodge a complaint with the supervisory authority if you believe your data protection rights have been breached.

Security of Your Data

We use appropriate technical and organisational measures to safeguard your personal information from unauthorised access, theft, misuse, alteration, or disclosure. This includes staff training, secure hosting, and strict internal policies regarding access to customer data. However, while we strive to use all reasonable means, no system is 100% secure, and we cannot guarantee absolute security of your information.

Updates to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The updated version will always be available to customers placing orders with Flowers Golders Green. Please review the policy periodically to ensure you understand how your data is processed.

Contact Us

If you have any questions, concerns, or wish to exercise any of your GDPR rights, please contact our customer service representatives via our published communication channels. We take your privacy seriously and will respond to your request promptly.